Wednesday, 30 March 2011

Motivation magic

It is important to keep clients motivated in order for them to get results, enjoy their personal training sessions and ensure they don’t lose interest in your services.

Three early signs of clients losing motivation are

  •       Lack of enthusiasm and zest for working out
  •       Cancelling sessions without valid reasons
  •       Regressing into poor eating and exercise habits
Keep an eye out for these early signs before it progresses to a complete lack of interest in personal training. Are you seeing these signs in some of your clients?

A great way to keep your clients motivated is to focus on goals that are specific, measurable, achievable, realistic and timed (SMART). Every client has goals they want to reach through personal training and using the acronym SMART gives a clear and measurable timeline to reaching goals.

Whatever your clients’ goals are, ensuring they are visible is a great way to increase motivation. Do they have an old picture of themselves at their desired weight or perhaps of them winning a medal from a sporting achievement? If so, get a copy and display it where you work out with them.

Repetition in exercises is just plain boring; it’s going to make even the most dedicated fitness fanatic unmotivated. Changing exercises is a great way to make sessions fun and create new stimulus. Be attentive to your clients and listen – if they don’t like an exercise, don’t make them do it if there is another option.

Keeping in touch with your clients during the week so it’s not just a weekly one-hour workout is a great way to keep motivation levels up. Get in touch; find out how your client’s workouts are going during the week. Do they need new programme plans? What have they been eating? These are all great conversation starters.

Is your client training with a friend or partner? If not, it’s a great way to increase motivation, plus gives you the option to charge more if they both train with you!

Hope this helps. What do you do to keep your clients motivated?


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